Headspace
Headspace
Headspace

Headspace

Product Design & Art Direction

Bringing Families Peace with Public Pods.

I led the art direction for Headspace: Room to Breathe, a physical meditation pod concept designed to bring Headspace into high-stimulus urban environments and support families navigating public spaces. The work helped reimagine Headspace beyond the screen and has received recognition by The Rookies, IDA Awards, and Indigo Awards.

I led the art direction for Headspace: Room to Breathe, a physical meditation pod concept designed to bring Headspace into high-stimulus urban environments and support families navigating public spaces. The work helped reimagine Headspace beyond the screen and has received recognition by The Rookies, IDA Awards, and Indigo Awards.

I led the art direction for Headspace: Room to Breathe, a physical meditation pod concept designed to bring Headspace into high-stimulus urban environments and support families navigating public spaces. The work helped reimagine Headspace beyond the screen and has received recognition by The Rookies, IDA Awards, and Indigo Awards.

user satisfaction

85%

of participants desired to implement Room to Breathe in their local communities.

company recognition

5+

Headspace designers acknowledged and responded to Room to Breathe's concept.

user completion

90%

of participants successfully understood and navigated Room to Breathe with ease.

user attraction

~35%

of surveyed users downloaded Headspace after a Room to Breathe experience.

Interactive Touchpoints

Select one of the products to preview.

1.0

Headspace App

user goals & features

Create Navigability

Leveraging common map UI can help families best understand how to locate a pod.

Reserve Privacy

Advocate for families who may want to book a pod in advance to ensure availability.

Minimize Resistance

Connecting to a pod should be easy and seamless for stressed children & parents.

2.0

Room to Breathe

user goals & features

Easy to Assemble

Room to Breathe is designed for easy assembly to be accessed within any interior space.

Easy to Customize

Using user-controlled sound and lighting, the pod can become a personal immersive experience.

Easy to Maintain

The pod utilizes nonabsorbent cushioning and solid surfaces for simple clean ups.

3.0

Meditation Device

user goals & features

Creating Appeal

The meditation device engages children through relatable stories using symbolic characters.

Eliciting Action

Using kinesthetic interaction, children can touch and move to learn meditative movements.

Reinforcing Rewards

Story-driven rewards help children feel more at ease, learning from the interactive lessons.

Problem space

Families and Public Spaces

In today’s urban landscapes, high foot traffic and stimuli become common stressors for children and parents navigating public spaces. In a heavily industrialized society, how can modern families adapt to the urban environment? Or better yet, is it the environment that should adapt to the modern family.

In today’s urban landscapes, high foot traffic and stimuli become common stressors for children and parents navigating public spaces. In a heavily industrialized society, how can modern families adapt to the urban environment? Or better yet, is it the environment that should adapt to the modern family.

Shifting my role from UX Lead to Visual Design, I helped lead our revisionary meetings, correcting and communicating 2D elements into 3D atmospheres.

This stage within our process was extremely iterative, being careful to explore creative paths while still incorporating this year's CBS Super Bowl branding.

Interviewing w/ Parents & Experts

Our team outreached to both parents and developmental psychologists to analyze common themes about parenting within public environments.

Our team outreached to both parents and developmental psychologists to analyze common themes about parenting within public environments.

Understanding our target users

Our team outreached to both parents and developmental psychologists to analyze common themes about parenting within public environments.

Our team outreached to both parents and developmental psychologists to analyze common themes about parenting within public environments.

DISCOVERY

Headspace for Families.

We found potential in partnering with the healthcare and wellness service, Headspace to leverage their existing content database and recognition within the mental wellness industry to benefit a solution for parents & children.

We found potential in partnering with the healthcare and wellness service, Headspace to leverage their existing content database and recognition within the mental wellness industry to benefit a solution for parents & children.

We found potential in partnering with the healthcare and wellness service, Headspace to leverage their existing content database and recognition within the mental wellness industry to benefit a solution for parents & children.

Designed for Families, with Families.

By collaborating with families to help ideate a physical concept, we better understood their needs and opinions, and considered perspectives and new features we might have overlooked as students.

By collaborating with families to help ideate a physical concept, we better understood their needs and opinions, and considered perspectives and new features we might have overlooked as students.

Creating a Product Ecosystem

Our team outreached to both parents and developmental psychologists to analyze common themes about parenting within public environments.

Our team outreached to both parents and developmental psychologists to analyze common themes about parenting within public environments.

USER TESTING

How we tested users by bringing Room to Breathe to life.

A/B Testing

Users pilot tested our digital features against different information architecture.

Prototype Simulation

Users simulated the actual size and experience of the Pod, all made with cardboard & tape.

Heuristic Survey

After experiencing our simulation, users gave honest feedback through non-moderated surveys.

We then simulated our design out of cardboard.

In order to test Room to Breathe's features, we simulated a 'minimal' prototype to evaluate the usability of the product's interior architecture and interface with user feedback.

FINAL DELIVERY

Allowing parents and children some Room to Breathe.

At the end of a short quarter, we were extremely excited to wrap our solution and present it to the peers and parents who supported us during Room to Breathe's creation.

At the end of a short quarter, we were extremely excited to wrap our solution and present it to the peers and parents who supported us during Room to Breathe's creation.

At the end of a short quarter, we were extremely excited to wrap our solution and present it to the peers and parents who supported us during Room to Breathe's creation.